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BlooioApple Messages for Business MSP

Messaging Service Provider · Apple-approved

Blooio is an Apple-approved Messaging Service Provider. Apple Messages for Business runs on its v4 API — the same messages endpoint, webhooks, and idempotency model as the rest of the platform — including pickers, Apple Pay, sign-in, and invitations.

Website
blooio.com
HQ
San Diego County, United States

Blooio is an official Apple Messages for Business Messaging Service Provider. Brands connect through the Apple Messages for Business API, then go live after brand verification, sandbox testing, and Apple’s Experience Review. Blooio walks that process; it is not an instant self-serve signup. The product home is blooio.com.

The channel covers the full interactive set: business invitations, list pickers, time pickers, and quick replies, forms, authentication, rich links, attachments, and Apple Pay, plus live-agent handoff. The same API also covers experiences in the Messages app, Message Suggest, and intent routing.

Alongside Apple Messages for Business, Blooio runs the Messages app, RCS for Business, WhatsApp Business, and SMS. CRM connections include HubSpot and GoHighLevel. AI agents can use the hosted MCP server. Plans are custom and priced per monthly active user — see pricing or book a meeting. Developer reference lives at docs.blooio.com.

Blooio announced this MSP launch on October 1, 2026. The implementation guide is the v4 Apple Messages for Business API. See the launch announcement.

Blooio states it is an official Apple Messages for Business MSP. Founded November 2024 in San Diego County, per Blooio’s about copy. The capability matrix follows Blooio’s AMB, interactive-message, and invitation documentation.

Apple Messages for Business capabilities

Which AMB message types and program features Blooio supports, from public documentation. Capabilities we haven’t confirmed are left out rather than marked “No”.

Interactive message types
  • src
    Yes
  • src
    Yes
  • src
    Yes
  • srcDocumented with authentication and Apple Pay
    Yes
  • src
    Yes
  • src
    Yes
  • src
    Yes
  • srcCustom interactive messages
    Yes
  • src
    Yes
Program features
Platform

Frequently asked questions

What Apple Messages for Business capabilities does Blooio support?
Blooio documents support for 18 Apple Messages for Business capabilities: List Picker, Time Picker, Quick Reply, Rich Links, Forms, Apple Pay, Authentication (OAuth2), Custom Apps in the Messages App, Attachments & Media, Business Invitations, Message Suggest, Live-Agent Handoff, Bots / Automation, Intent & Group Routing, CRM Integrations, Analytics & Reporting, Omnichannel (WhatsApp / RCS / SMS), Data Residency / Regions.
Is Blooio an Apple-approved Messaging Service Provider?
Yes. Blooio is reported as an Apple-approved Messaging Service Provider (MSP) for Apple Messages for Business.
Does Blooio support Apple Pay in Apple Messages for Business?
Yes. Blooio documents support for Apple Pay on Apple Messages for Business.
Does Blooio support Live-Agent Handoff in Apple Messages for Business?
Yes. Blooio documents support for Live-Agent Handoff on Apple Messages for Business (Live-agent handoff).
Does Blooio support Authentication (OAuth2) in Apple Messages for Business?
Yes. Blooio documents support for Authentication (OAuth2) on Apple Messages for Business.
Does Blooio support Bots / Automation in Apple Messages for Business?
Yes. Blooio documents support for Bots / Automation on Apple Messages for Business (AI agents and MCP).

About Apple Messages for Business

Blooio is a Messaging Service Provider (MSP) for Apple Messages for Business, the channel brands use to reach customers in the Messages app on iPhone. Learn what an MSP does, how to set up the channel with your MSP, compare providers side by side, browse MSPs by capability, or see the brands already live.