Major League Baseballon Apple Messages for Business
Other · United States
Major League Baseball added an All-Star concierge in the Ballpark app in July 2019, built with Satisfi Labs, so fans could ask location-specific questions in Messages.
Use Cases
- support
- concierge
Entry Points
- app
TechCrunch, 8 July 2019: MLB called this the first league rollout of Apple Business Chat. It launched for the Home Run Derby and All-Star Game at Progressive Field. The same report said other parks were expected to follow; that wider rollout is not confirmed here.
- Status
- observed
- Agent Type
- chatbot
- Launch Year
- 2019
Sources
- TechCrunch — All-Star concierge in the Ballpark app.
About Apple Messages for Business
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